Cool 30A Grocery Stores


The term “beach vacation” is basically synonymous with “good food”. How could it not be when all the restaurants, both casual and fancy, near your vacation rental boast the best and freshest seafood or unique twists on classic cuisine? Because of this, we know that when you go visit the Emerald Coast for vacation, you’ll be dining out a lot! But what about those days where you just want to cook up something quick and easy? Or pack a picnic lunch to enjoy on the beach? Or even serve up a fancy concoction of your own for your family and friends to enjoy at your vacation beach house?

Luckily, Scenic Highway 30A has got you and all vacationers covered! Not only does this stretch of coastline include amazing eateries with delicious dishes on the menu, it also provides great grocery store options. This way, you can choose to eat out or shop for your own meals and snacks. It’s the best of both worlds!

Cool 30A grocery stores include Modica Market in Seaside, For the Health of It in Blue Mountain Beach, and two Publix grocery stores.

Modica Market

Modica Market is a quaint grocery store tucked among other fun beach shops in Seaside’s town center. After retiring from the grocery business in 1988, owners Sarah and Charles Modica moved to Seaside to take advantage of the relaxed beach atmosphere. Soon, the Seaside developers approached the Modicas, saying that it was time to build a grocery store in the up-and-coming neighborhood. Sarah and Charles dove in with gusto, founding the Modica Market we all know and love today. Their family continues to run the operation, providing a unique shopping experience that combines Southern hospitality and cuisine with a variety of specialty products. The market serves everything from fresh lunch, draft, and seasonal specials to gourmet grab-and-go meals to hot coffee. Visitors can also find the ingredients they need to cook up their own meal while on vacation, whether it’s a causal dinner on the beach or a fancy meal on the beach house balcony.

For the Health of It

No need to compromise your excellent nutrition habits when you’re on vacation! Located in Blue Mountain Beach, For the Health of It specializes in healthy food options just for you. They serve certified organic produce, organic and natural groceries, vitamins and supplements, protein powder, and natural body care items. You will find the shelves stocked with local brands such as Veronica’s Health Crunch and Register Family Farm honey, and it’s great to know that your shopping will support the local businesses in your favorite vacation area. For the Health of It also provides items for those with special dietary needs, including products that are gluten-free, dairy-free, sugar-free, vegan, nut-free, and so much more. The juice bar also offers fresh juices and smoothies, which are the perfect pick-me-up after a hot day on the beach or a paddleboard yoga session! Another unique aspect of this grocery store is the massage clinic. That’s right, you can get your fill of natural foods AND a relaxing massage. What a deal!


No need to fret – there are two Publix locations on 30A. One is located in WaterColor, while the other is located just off Highway 98. This chain grocery store is a favorite among locals and visitors, as it embodies a culture of Southern hospitality, respect, and quality customer service. Of course, it also provides a great selection of groceries, as well. Win-win! Here, you can find everything you need for your vacation. This includes easy breakfast items like cereal or fruit, picnic lunches like peanut butter and jelly sandwiches, and gourmet ingredients for a home-cooked meal. From fresh to frozen, you will find what you’re looking for at Publix.

Taking a 30A vacation soon? Be sure to keep these grocery stores in mind. The convenience of their nearby proximity combined with great food selections ensure that your vacation is as stress-free and relaxed as possible. Happy shopping!